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  • Competências transversais, técnicas ou morais: um estudo exploratório sobre as competências dos trabalhadores que as organizações em Portugal mais valorizam
    Publication . Swiatkiewicz, Olgierd
    Neste artigo, aborda-se em termos gerais a problemática das competências e habilidades dos trabalhadores: um tema confuso e controverso com diversos resultados empíricos e muitas inconsistências, mas que continua a proporcionar oportunidades de pesquisa. Por meio do binômio soft skill e hard skill, almeja-se identificar o papel que as competências morais desempenham. No estudo empírico realizado com uma amostra de conveniência de trabalhadores estudantes portugueses, buscou-se responder a seguinte pergunta: “Dos três tipos de competências (transversais, técnicas ou morais), qual é mais valorizado nas organizações em Portugal, segundo a percepção dos trabalhadores e não dos gestores?”. Por isso, e com base em revisão da literatura, foram primeiramente caracterizados os traços dominantes da cultura portuguesa. Para categorizar as respostas dos entrevistados a uma questão aberta, recorreu-se à análise de conteúdo/redução fenomenológica. Os resultados obtidos, além de sua finalidade exploratória, indicam claramente a preferência pelas competências transversais e um interesse secundário e marginal nas competências morais. Essa conclusão, no entanto, demanda confirmações mais robustas por futuros estudos.
  • Social responsibility as an organizational strategy: what does it mean and how to do it?
    Publication . Swiatkiewicz, Olgierd
    This paper raises the questions of the efforts and difficulties that we encounter when attempting to include social responsibility into the strategy of for-profit organizations. The paper consists of five parts. In the introduction, I discuss some aspects of the implementation of social responsibility in organizational strategy, the methodology adopted in this work and the main objectives of the paper. In the next section on the organization's strategy I only refer the general issues of strategy formation, aiming to generate the basic instruments of analysis, i.e. criteria of CSR analysis from the perspective of the organization's strategy. In the part related to social responsibility of organizations I discuss the evolution of this concept and some proposals for the use of CSR initiatives into the strategy of the organizations. Next, in the main part of the paper I present some theoretical proposals taken from subject literature and two of the many examples taken from practice, or how specific organizations have made the implementation of social responsibility into their organizational strategy. The paper finishes with endnotes, in which I discuss the issue of the limitations of this approach raised by different authors and a few personal reflections.
  • Linking CRS to strategy: a practical view
    Publication . Swiatkiewicz, Olgierd
    The purpose of this paper is to present a basic compendium of how companies can integrate social responsibility into their strategies. The paper analyzes and synthesizes ideas and proposals based on the literature review from different fields. It proposes a practical approach that does not highlight the differences but the positive and mutual synergy of social responsibility with firm’s strategy. There are many practical proposals in the literature and a lot of successful examples from business practice that show how organizations can or have made the implementation of social responsibility into their strategy to work efficiently, but their strategic, social, and environmental importance differs and is limited by many factors. The paper presents different means of connecting social responsibility with organizational strategy to make it work, which can be useful for practitioners, students, and wider public. The paper adds the praxiological or practical perspective to deal with a small but persisting organizational problem and a great social expectation, how to link efficiently social responsibility with organizational strategy into one coherent stream of purposes.
  • Total Quality Management (TQM) and Leadership
    Publication . Michalski, M.; Swiatkiewicz, Olgierd
  • Delta cafés (Portugal): sustainable business development.
    Publication . Swiatkiewicz, Olgierd
    In the case study of Delta Cafés we discuss the sustainable development of the Portuguese company and brand over the 55 years of their existence. Delta Cafés has already been analyzed in terms of marketing activity, social responsibility, management control systems, etc. In this paper, we refer to these studies, and we reach the sources, i.e. the information provided by the Delta Cafés itself. Due to the nature of the coffee market and the use of case study methodology, we start the presentation of this case from a broader context, describing the coffee market in the world and characterizing the coffee market in Portugal as well. Then we present the history of the development of the company and the brand Delta Cafés. The paper ends with concluding remarks in which we discuss the issues of social and environmental responsibility in the light of the development of Delta Cafés business and brand strategies.