Skip to main content
Português
English
Log In
Log in with CIÊNCIA-ID
Email address
Password
Log in
New user? Click here to register.
Have you forgotten your password?
Communities & Collections
Browse repository
Entities
Statistics
Português
English
Log In
Log in with CIÊNCIA-ID
Email address
Password
Log in
New user? Click here to register.
Have you forgotten your password?
Home
IPS - Instituto Politécnico de Setúbal
IPS - ESCE - Escola Superior de Ciências Empresariais
IPS - ESCE – DML
IPS - ESCE – DML - Comunicações em congressos
Brand archetypes and consumer perceptions along countries: an empirical approach based on Mark and Pearson frameworks
Loading...
Publication
Brand archetypes and consumer perceptions along countries: an empirical approach based on Mark and Pearson frameworks
2016-02
Conference object
Open access
http://hdl.handle.net/10400.26/20233
Use this identifier to reference this record.
Name:
Description:
Size:
Format:
2016 AIBLAT- resumo.pdf
211.76 KB
Adobe PDF
Download
Send Feedback
Authors
Hanza, Kavita
Xara-Brasil, Duarte
Haddad, Luiza
Advisor(s)
Abstract(s)
Description
Trabalho apresentado na 6th AIB- LAT Annual Conference, 25 de fevereiro 2016, São Paulo, Brasil
Keywords
URI
http://hdl.handle.net/10400.26/20233
Citation
Research Projects
Organizational Units
Journal Issue
Publisher
Collections
IPS - ESCE – DML - Comunicações em congressos
CC License
Full item page