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Abstract(s)
O presente relatório descreve e analisa a experiência do estágio curricular na RTP Coimbra, no âmbito do Mestrado em Comunicação Social - Novos Media. A primeira parte apresenta a estrutura, funcionamento e importância regional da delegação da RTP em Coimbra, com destaque para o papel desempenhado pelo programa Ensaio. A segunda parte aborda o conceito de imagem televisiva, a sua evolução e o seu papel na comunicação informativa e cultural. Na terceira parte, é explorada a experiência no
estágio, salientando as atividades desenvolvidas, os desafios enfrentados e as aprendizagens adquiridas. Por fim, é realizada uma análise da imagem televisiva em edições selecionadas do programa Ensaio, relacionando a prática com a teoria.
This report describes and analyses the curricular internship experience at RTP Coimbra, within the scope of the Master’s in Social Communication – New Media. The first part presents the structure, functioning, and regional importance of the RTP delegation in Coimbra, with particular emphasis on the role of the program Ensaio. The second part addresses the concept of television image, its evolution, and its role in informative and cultural communication. The third part explores the internship experience, highlighting the activities carried out, the challenges faced, and the lessons learned. Lastly, an analysis of the television image in selected editions of Ensaio is conducted, connecting practice with the theoretical framework.
This report describes and analyses the curricular internship experience at RTP Coimbra, within the scope of the Master’s in Social Communication – New Media. The first part presents the structure, functioning, and regional importance of the RTP delegation in Coimbra, with particular emphasis on the role of the program Ensaio. The second part addresses the concept of television image, its evolution, and its role in informative and cultural communication. The third part explores the internship experience, highlighting the activities carried out, the challenges faced, and the lessons learned. Lastly, an analysis of the television image in selected editions of Ensaio is conducted, connecting practice with the theoretical framework.
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Keywords
Estágio curricular RTP Coimbra Programa Ensaio Imagem televisiva Curricular internship Ensaio program Television image