Loading...
Publication
O perfil de quem gere eventos em contexto hoteleiro
| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 2.44 MB | Adobe PDF |
Advisor(s)
Abstract(s)
Com a melhoria do estilo de vida da população, os avanços tecnológicos e as mudanças que
advieram da pandemia do covid-19, as organizações estão se a ver obrigadas a mudar a forma
como gerem os seus recursos humanos de modo a ganharem vantagem competitiva no mercado.
Espelhando para o contexto dos eventos em hotelaria, denota-se que existe falta de coerência e
exatidão no que diz respeito às nomenclaturas utilizadas, às funções desempenhadas por cada
cargo, e às competências tanto gerais como específicas necessárias para o desempenho de funções
de gestão de eventos.
Assim, o objetivo desta dissertação é identificar qual o perfil de quem gere eventos em contexto
hoteleiro. O desenho da investigação assentou na clarificação e caracterização dos conceitos e
mercado dos eventos, assim como a identificação das competências fundamentais e específicas
mais procuradas, face à realidade dos profissionais. Recorreu-se a uma revisão bibliográfica
centralizada no contexto dos eventos, da hotelaria e da gestão de recursos humanos e a uma
investigação empírica quantitativa e qualitativa, analisando respetivamente anúncios de ofertas
de emprego e entrevistas semiestruturadas, em empresas hoteleiras e da área da gestão de eventos.
Os resultados sugerem que, nos estabelecimentos hoteleiros, deve haver um equilíbrio entre
educação e experiência, contudo as competências específicas demonstram ter um peso elevado
aquando da contratação.
With the improvement in the population's lifestyle, the technological advances, and the changes arising from the covid-19 pandemic, organizations are being forced to change the way they manage their human resources in order to gain competitive advantage in the market. Concerning events management in the hospitality field, there is a lack of consistency and accuracy in the nomenclatures used, the tasks and functions that are executed by each position, and both the general and specific skills required. This research is focused on identifying the profile of the professionals who manage events in the hospitality area. The investigation was based on the clarification and characterization of the event concepts and market, as well as the identification of the most sought-after fundamental and specific competences, given the reality of the professionals. Thus, the bibliographic review focuses on the events, hospitality, and human resources management context, as well as a quantitative and qualitative empirical research of, respectively, job offers and semi-structured interviews analysis, in hotel and non-hotel companies. The results suggest that, in hotels, there should be a balance between education and experience, however, specific skills have a high weight when hiring.
With the improvement in the population's lifestyle, the technological advances, and the changes arising from the covid-19 pandemic, organizations are being forced to change the way they manage their human resources in order to gain competitive advantage in the market. Concerning events management in the hospitality field, there is a lack of consistency and accuracy in the nomenclatures used, the tasks and functions that are executed by each position, and both the general and specific skills required. This research is focused on identifying the profile of the professionals who manage events in the hospitality area. The investigation was based on the clarification and characterization of the event concepts and market, as well as the identification of the most sought-after fundamental and specific competences, given the reality of the professionals. Thus, the bibliographic review focuses on the events, hospitality, and human resources management context, as well as a quantitative and qualitative empirical research of, respectively, job offers and semi-structured interviews analysis, in hotel and non-hotel companies. The results suggest that, in hotels, there should be a balance between education and experience, however, specific skills have a high weight when hiring.
Description
Keywords
Eventos Hotelaria Gestão de recursos humanos Competências Events Hospitality Human resources management Skills