Publication
Linking retailer and private label brand equity: conceptual framework & proposed scales
| dc.contributor.author | Xara-Brasil, Duarte | |
| dc.contributor.author | Marreiros, Cristina | |
| dc.contributor.author | Dionísio, Andreia | |
| dc.date.accessioned | 2018-01-17T14:17:25Z | |
| dc.date.available | 2018-01-17T14:17:25Z | |
| dc.date.issued | 2013-04 | |
| dc.description | Trabalho apresentado na 8th Global Brand Conference, 3-5 abril de 2013, Porto, Portugal | pt_PT |
| dc.description.version | N/A | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10400.26/20250 | |
| dc.language.iso | eng | pt_PT |
| dc.title | Linking retailer and private label brand equity: conceptual framework & proposed scales | pt_PT |
| dc.type | conference object | |
| dspace.entity.type | Publication | |
| oaire.citation.conferencePlace | Porto, Portugal | pt_PT |
| oaire.citation.title | 8th Global Brand Conference | pt_PT |
| person.familyName | Xara-Brasil | |
| person.givenName | Duarte | |
| person.identifier | 2352097 | |
| person.identifier.ciencia-id | 0D1C-374C-76AC | |
| person.identifier.orcid | 0000-0002-0918-0373 | |
| person.identifier.scopus-author-id | 58123728900 | |
| rcaap.rights | openAccess | pt_PT |
| rcaap.type | conferenceObject | pt_PT |
| relation.isAuthorOfPublication | 03fc3484-cf22-4c9d-93b5-59eb1c5ccdff | |
| relation.isAuthorOfPublication.latestForDiscovery | 03fc3484-cf22-4c9d-93b5-59eb1c5ccdff |