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Publication
Dos matches aos first dates: o impacto dos recursos lançados por aplicações de encontro na construção da comunicação In-APPS
| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 31.69 MB | Adobe PDF |
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Abstract(s)
Num mundo em que as relações sociais são, cada vez mais,
influenciadas pela tecnologia e definidas num contexto de
comunidades virtuais em redes, o desenvolvimento de
relações amorosas no digital merece atenção e pesquisa.
Este estudo procura abordar as interações realizadas em
aplicações de encontro online. Trazendo como base
metodológica a netnografia em dating apps, a pesquisa visa
articular conceitos de autores famosos no campo dos
estudos da comunicação com dados presentes nestas apps a
fim de gerar um debate sobre as dinâmicas sociais presentes
nas aplicações de encontros online, nomeadamente Tinder,
Bumble, Hinge e Feeld. Os resultados apresentados indicam
uma dualidade inerente ao explorar o ambiente digital e a
relação dos utilizadores com o mesmo: por um lado, as
apps podem proporcionar maior conectividade entre quem
as utiliza, por outro, podem cair no senso comum
pré-existente, encorajando o consumo superficial das
relações amorosas no ambiente virtual.
In a world where social relationships are increasingly influenced by technology and defined within the context of virtual communities on networks, the development of romantic relationships in the digital realm warrants attention and research. This study aims to explore the interactions occurring in online dating applications. Employing netnography in dating apps as the methodological foundation, the research seeks to articulate concepts from renowned authors in the field of social communication studies with data found in these apps, in order to generate a debate about the social dynamics present in online dating applications, specifically Tinder, Bumble, Hinge, and Feeld. The results indicate an inherent duality in exploring the digital environment and users' relationship with it: on one hand, the apps can offer greater connectivity among users; on the other, they can fall into pre-existing common sense, encouraging the superficial consumption of romantic relationships in the virtual setting.
In a world where social relationships are increasingly influenced by technology and defined within the context of virtual communities on networks, the development of romantic relationships in the digital realm warrants attention and research. This study aims to explore the interactions occurring in online dating applications. Employing netnography in dating apps as the methodological foundation, the research seeks to articulate concepts from renowned authors in the field of social communication studies with data found in these apps, in order to generate a debate about the social dynamics present in online dating applications, specifically Tinder, Bumble, Hinge, and Feeld. The results indicate an inherent duality in exploring the digital environment and users' relationship with it: on one hand, the apps can offer greater connectivity among users; on the other, they can fall into pre-existing common sense, encouraging the superficial consumption of romantic relationships in the virtual setting.
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Keywords
Aplicações Dinâmicas sociais em apps Relacionamentos mediados pela tecnologia Inovações pós-pandemia