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Abstract(s)
No âmbito desta investigação, pretende-se investigar e identificar quais são os processos criativos e os seus métodos na criação de uma nova marca gráfica para a Biblioteca Municipal de Portalegre, investigando também o desenvolvimento de uma marca dinâmica jovem e fácil de captar a atenção. No contexto do estágio pretende-se tentar criar métodos e obter respostas nos objetivos propostos para a criação de um design mais eficaz através da introdução de novas ideias e investigar alguma história do local para assim aprimorar a investigação
Within the scope of this research, weintend to investigate and identify the creative processes and their methods in creating a new grapphic brand for the Municipal Library of Portalegre, also investigating the development of a dynamic young and easy to attract attention brand. In the intership context the aim is to try to create methods and obtain answers to the proposed objectives for creating a more effective design, through the introduction oif new ideas and investigating some of the history of the place inorder to improve the investigation
Within the scope of this research, weintend to investigate and identify the creative processes and their methods in creating a new grapphic brand for the Municipal Library of Portalegre, also investigating the development of a dynamic young and easy to attract attention brand. In the intership context the aim is to try to create methods and obtain answers to the proposed objectives for creating a more effective design, through the introduction oif new ideas and investigating some of the history of the place inorder to improve the investigation
Description
Keywords
Design Gráfico Expressividade Marca Gráfica graphic design expressivity brand