Loading...
Publication
"Chocomania" - Projeto Empresarial no Setor Street Food
| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 5.77 MB | Adobe PDF |
Authors
Advisor(s)
Abstract(s)
O setor do Street Food em Portugal tem tido um crescimento muito grande nos últimos anos,
principalmente nas grandes cidades, de Lisboa e Porto. Este crescimento deve-se
principalmente à conveniência da sua ingestão e por serem produtos com história,
beneficiando da curiosidade dos turistas e setores mais sustentáveis a novas formas de
consumir alimentos típicos.
A empresa, “ChocoMania”, atuará nas freguesias de Santa Maria Maior e Misericórdia, na
cidade de Lisboa, assim como, terá participações em feiras regionais e festivais ligados ao
setor do Street Food. Outra localização privilegiada é na Comporta junto a um negócio
familiar da promotora do projeto.
Para uma avaliação mais credível dos dados financeiros previstos e para delineação de
estratégias, foram efetuados três cenários possíveis, um pessimista, um otimista e outro
realista/moderado.
Análise dos dados possibilitou verificar que o projeto é viável em todo os cenários, através da
avaliação dos indicadores financeiros, entre eles está o VAL, TIR e período de retorno de
investimento (Payback Period).
The Sector of Street Food in Portugal has had a very large growth in recent years, mainly in big cities like Lisbon and Porto. This growth was mainly due to the convenience of its consumption and by being produts with history, benefiting from the curiosity of tourists and sectors more sustainable in the new ways of consuming typical food. The company, "ChocoMania", will serve in “freguesia” of Santa Maria Maior and Misericórdia, in the city of Lisbon, as well as will participation in trade fairs and festivals linked to the sector of Street Food. Another prime location is in Comporta, next to a family business of the promoter of the project. For a more credible analisys of the financial data provided and to outline strategies, have been carried out three possible scenarios, a pessimist, an optimist and another realistic/moderate. Data analysis enabled to verify that the project is viable in all scenarios, through the assessment of the financial indicators, among them is the VAL, IRR and payback period of investment (Payback Period). Keywords
The Sector of Street Food in Portugal has had a very large growth in recent years, mainly in big cities like Lisbon and Porto. This growth was mainly due to the convenience of its consumption and by being produts with history, benefiting from the curiosity of tourists and sectors more sustainable in the new ways of consuming typical food. The company, "ChocoMania", will serve in “freguesia” of Santa Maria Maior and Misericórdia, in the city of Lisbon, as well as will participation in trade fairs and festivals linked to the sector of Street Food. Another prime location is in Comporta, next to a family business of the promoter of the project. For a more credible analisys of the financial data provided and to outline strategies, have been carried out three possible scenarios, a pessimist, an optimist and another realistic/moderate. Data analysis enabled to verify that the project is viable in all scenarios, through the assessment of the financial indicators, among them is the VAL, IRR and payback period of investment (Payback Period). Keywords
Description
Keywords
Street Food ChocoMania Projeto Empresarial