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Why design matters? Making the case for the smaller companies in the automotive industry

dc.contributor.advisorCamacho, José Ferro
dc.contributor.advisorMarcelino, José Rui
dc.contributor.authorSantos, Ricardo Paulo da Silva Cameira dos
dc.date.accessioned2022-02-14T10:11:53Z
dc.date.available2022-02-14T10:11:53Z
dc.date.issued2021-12
dc.description.abstractThis research focuses on industrial design and strategic management and more specifically on the way the development of design capabilities can influence the strategic product market position of the Portuguese small and medium supply companies for the automotive industry. Industrial design is not usually highlighted as a cornerstone skill of most small-scale automotive supply companies. Instead, it is usually established as a process in resource-capability combinations due to the highly dynamic environments that characterize this industry. Practice suggests a double bias either in the definition of design, sometimes emphasized as style and associated with carmakers, or in design’s role in developing the position of small and medium enterprises in supply networks. This line of reasoning supports the lead research question: why design matters for smaller companies in the automotive industry? The theoretical constructs and context field supported through the literature and the automotive industry profile (international and Portuguese) review reveal a research procedure supported on an interdisciplinary work process. The exploratory nature of this study calls for a qualitative type of research to be conducted as the use of case studies is the most appropriate research strategy. Three firms from the Portuguese automotive cluster were selected for the case study representing an appropriate automotive industry supplier sample for cross-case analysis. The analysis of the gathered data required three phases: analysis and report of individual cases; analysis and report of cross cases; and the conclusions and implications of the cross cases for both theory and practice. As a result, it is revealed the importance of the development of design capabilities for a determined business strategy. The development of design capabilities is key for the development of high added value products for the supply of complex parts or modules. Hence, a list of suggested positive and negative industrial design practices are proposed.pt_PT
dc.identifier.tid101608683pt_PT
dc.identifier.urihttp://hdl.handle.net/10400.26/39305
dc.language.isoengpt_PT
dc.subjectIndustrial designpt_PT
dc.subjectDesign capabilitiespt_PT
dc.subjectSMEpt_PT
dc.subjectDynamic capabilities viewpt_PT
dc.subjectAutomotive industrypt_PT
dc.titleWhy design matters? Making the case for the smaller companies in the automotive industrypt_PT
dc.typedoctoral thesis
dspace.entity.typePublication
rcaap.rightsopenAccesspt_PT
rcaap.typedoctoralThesispt_PT
thesis.degree.grantorInstituto de Arte, Design e Empresa - Universitário
thesis.degree.nameDesignpt_PT

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