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A importância estratégica do ONBOARDING – Estudo de caso no setor hoteleiro
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Abstract(s)
É inegável que o mercado de trabalho está cada vez mais exigente, principalmente no setor de Hotelaria. Nesse sentido, as equipas de Recursos Humanos têm sido as principais aliadas à gestão estratégica das Organizações. No entanto, uma das maiores adversidades à Gestão de Recursos Humanos tem sido a retenção de talento. Com este relatório de estágio pretende-se avaliar os impactos e a necessidade de conduzir um processo de OnBoarding bem estruturado e organizado nas empresas, com especial foco no Hotel InterContinental Porto – Palácio das Cardosas, onde o estágio foi realizado.
Para atingir os objetivos propostos, realizou-se primeiramente um enquadramento técnico e científico e, em seguida foi realizado um estudo de caso com uma abordagem qualitativa baseada na análise de entrevistas Focus Group realizadas aos colaboradores do Hotel.
Com esta pesquisa destacou-se a importância do OnBoarding como um meio eficaz de integração dos novos colaboradores, evidenciando os impactos positivos que tem no tempo de adaptação à nova função, no turnover e na produtividade e satisfação dos colaboradores.
No contexto do setor hoteleiro, caracterizado pelo turnover elevado e pela concorrência exigente no mercado de trabalho, a implementação de um processo de OnBoarding bem estruturado e personalizado é ainda mais crucial. Recomenda-se, portanto, que o Hotel InterContinental Porto - Palácio das Cardosas adote medidas concretas para melhorar e atualizar este processo, visando fortalecer a sua cultura organizacional, maximizar o desempenho dos colaboradores e assim, aprimorar a experiência do cliente.
It is undeniable that the job market is increasingly demanding, especially in the hospitality sector. In this sense, Human Resources teams have been the main allies in the strategic management of organizations. However, one of the biggest obstacles to Human Resources Management has been retaining talent. This internship report aims to assess the impacts and the need to conduct a well-structured and organized OnBoarding process in companies, with a special focus on the Hotel InterContinental Porto - Palácio das Cardosas, where the internship took place. In order to achieve the proposed objectives, a technical and scientific framework was first developed, followed by a case study with a qualitative approach based on the analysis of Focus Group interviews carried out with the hotel's employees. This research highlighted the importance of onboarding as an effective means of integrating new employees, highlighting the positive impacts it has on the time it takes to adapt to the new role, on turnover and on employee productivity and satisfaction. In the context of the hotel sector, characterized by high turnover and demanding competition in the job market, the implementation of a well-structured and personalized onboarding process is even more crucial. It is therefore recommended that the Hotel InterContinental Porto - Palácio das Cardosas adopts concrete measures to improve and update this process, with a view to strengthening its organizational culture, maximizing employee performance and thus, enhancing the customer experience.
It is undeniable that the job market is increasingly demanding, especially in the hospitality sector. In this sense, Human Resources teams have been the main allies in the strategic management of organizations. However, one of the biggest obstacles to Human Resources Management has been retaining talent. This internship report aims to assess the impacts and the need to conduct a well-structured and organized OnBoarding process in companies, with a special focus on the Hotel InterContinental Porto - Palácio das Cardosas, where the internship took place. In order to achieve the proposed objectives, a technical and scientific framework was first developed, followed by a case study with a qualitative approach based on the analysis of Focus Group interviews carried out with the hotel's employees. This research highlighted the importance of onboarding as an effective means of integrating new employees, highlighting the positive impacts it has on the time it takes to adapt to the new role, on turnover and on employee productivity and satisfaction. In the context of the hotel sector, characterized by high turnover and demanding competition in the job market, the implementation of a well-structured and personalized onboarding process is even more crucial. It is therefore recommended that the Hotel InterContinental Porto - Palácio das Cardosas adopts concrete measures to improve and update this process, with a view to strengthening its organizational culture, maximizing employee performance and thus, enhancing the customer experience.
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Keywords
Integração OnBoarding Pessoas Recrutamento Recursos Humanos Seleção