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Projeto revista digital universitária: 360U Magazine
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| 63.3 MB | Adobe PDF |
Orientador(es)
Resumo(s)
Este projeto consiste na criação, conceção e desenvolvimento de uma revista universitária, a revista 360U Magazine, destinada ao público-leitor da comunidade académica do IADE, IPAM e Universidade Europeia, contendo temas de interesse académico, comunitário e geral.
A ideia da revista surge como resposta à necessidade de a comunidade académica das instituições abrangidas poder beneficiar de uma plataforma de comunicação útil e de interesse, que levante temáticas relevantes para as várias áreas de estudo abrangidas pelos institutos universitários, bem como divulgação das mesmas e de outras temáticas de interesse geral, pessoal, académico e profissional.
A revista foi desenvolvida a partir de uma metodologia mista, com recurso a bibliografia e análise de casos de estudo, bem como com recurso a testes e interações com amostras de utilizadores, permitindo definir todo o projeto e como este seria desenvolvido, melhor correspondendo às suas necessidades e interesses. Após testes a protótipos de interfaces, foi desenvolvido o modelo para a revista no formato website interativo e em documento PDF.
Assim, propõe-se a ser uma plataforma digital acessível à comunidade interna das instituições, bem como externa e servir de mais-valia informativa e, em geral, para os objetivos académicos e profissionais para esse público-alvo.
This projects consists of the creation, conception and development of a university magazine: 360U Magazine, aimed at a target audience composed by the studying community of IADE, IPAM and Universidade Europeia, containing topics of academic, community and general interest. The idea for this magazine arised as a response to the academic community of the included institutions possibly benefiting from a useful and interesting communication platform, featuring meaningful themes for all subject areas studied in these institutes, while promoting them and further presenting other themes of general, personal, academic and professional interest. The magazine was developed through a mixed methodology, through a bibliographical research and analysing case studies, as well as using test and interactions with user samples, allowing the definition of the whole project and its development, and defining on how to better meet their needs and interests. After testing interface prototypes, the magazine template model was developed in both the interactive website and PDF document formats. As such, it proposes itself as a digital platform to be accessible to the institutions’ internal community, but also to the external one; and being an information benefit and, in a broader sense, to the academic and professional goals of the target audience.
This projects consists of the creation, conception and development of a university magazine: 360U Magazine, aimed at a target audience composed by the studying community of IADE, IPAM and Universidade Europeia, containing topics of academic, community and general interest. The idea for this magazine arised as a response to the academic community of the included institutions possibly benefiting from a useful and interesting communication platform, featuring meaningful themes for all subject areas studied in these institutes, while promoting them and further presenting other themes of general, personal, academic and professional interest. The magazine was developed through a mixed methodology, through a bibliographical research and analysing case studies, as well as using test and interactions with user samples, allowing the definition of the whole project and its development, and defining on how to better meet their needs and interests. After testing interface prototypes, the magazine template model was developed in both the interactive website and PDF document formats. As such, it proposes itself as a digital platform to be accessible to the institutions’ internal community, but also to the external one; and being an information benefit and, in a broader sense, to the academic and professional goals of the target audience.
Descrição
Palavras-chave
Design visual Design editorial Revista digital Revista universitária