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Can surf culture foster loyalty towards surf destinations?

dc.contributor.authorReis, Patrícia
dc.date.accessioned2022-12-29T11:07:56Z
dc.date.available2022-12-29T11:07:56Z
dc.date.issued2022
dc.description.abstractThe sport of surfing is gaining increasing importance in the context of tourism. Surf tourism has emerged as one promising product of certain regions worldwide. Surfing, as a sport and as a lifestyle, has been grounded in surf culture, which is recognized as a potential attraction factor for certain surf destinations. Although previous research has been undertaken in the field of surf tourism, the impact that the visitors’ perceptions of a destination’s surf culture have on the overall destination image and on loyalty towards that destination is not represented in the peer-reviewed literature. Therefore, a research model is proposed and tested, aiming to contribute to the advancement of knowledge regarding the relevance and influence of surf culture. A survey questionnaire was carried out among visitors to a surf destination in Portugal – Peniche (N = 430). The model was tested using partial least squares structural equation modelling (PLS-SEM). Results reveal that the perceptions of surf culture contribute to a better overall destination image and a higher loyalty towards the destination, with the overall image also having a positive impact on loyalty. However, different components of surf culture have distinct impacts on overall image and loyalty. The study provides important theoretical contributions in terms of surf culture and the components of a surf destination image, as well as offers useful insights for the development of effective management strategies for surf tourism destinations.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.doi10.1080/14775085.2022.2105387pt_PT
dc.identifier.urihttp://hdl.handle.net/10400.26/42894
dc.language.isoengpt_PT
dc.subjectSurf tourismpt_PT
dc.subjectsurf culturept_PT
dc.subjectsurf destination imagept_PT
dc.subjectloyaltypt_PT
dc.subjectsurf destination managementpt_PT
dc.titleCan surf culture foster loyalty towards surf destinations?pt_PT
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage407pt_PT
oaire.citation.issue4pt_PT
oaire.citation.startPage387pt_PT
oaire.citation.titleJournal of Sport & Tourismpt_PT
oaire.citation.volume26pt_PT
person.familyNameReis
person.givenNamePatrícia
person.identifier.ciencia-idC01B-EA64-C6EF
person.identifier.orcid0000-0002-8184-7515
rcaap.rightsopenAccesspt_PT
rcaap.typearticlept_PT
relation.isAuthorOfPublication770f2312-c3a1-4b1f-8b3e-bb729fb3377a
relation.isAuthorOfPublication.latestForDiscovery770f2312-c3a1-4b1f-8b3e-bb729fb3377a

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