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Formação executiva na área do Design de Sistemas Digitais Interativos: Desafios, reflexão, estratégia e prospetiva
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A Formação Executiva constitui uma ponte estratégica entre
academia, empresas e sociedade, com potencial para
desenvolver competências técnicas e de liderança e atuar
como agente de mudança organizacional. No entanto,
persistem lacunas na cooperação entre instituições de
ensino superior e empresas, sobretudo na integração de
programas executivos com a prática profissional,
frequentemente limitados por falta de visão estratégica.
A investigação procurou responder à questão de como os
fatores contextuais e sociais influenciam a Formação
Executiva na área do Design de Sistemas Digitais Interativos
e como estes devem ser usados no planeamento estratégico
de design de curricula. Para tal, foi usado um estudo de caso
longitudinal de dez anos, recorrendo a entrevistas, análise
documental e observação participante, envolvendo os
principais stakeholders académicos e empresariais.
Os resultados identificam barreiras estruturais, fatores de
sucesso e dinâmicas relacionais que moldam a eficácia
destes programas. O principal contributo consiste na
proposta de um quadro conceptual que sistematiza estas
influências e orienta o desenvolvimento de estratégias
educativas e currículos de pós-graduações no domínio do
Design de Sistemas Digitais Interativos.
Esta framework oferece valor tanto para a comunidade
académica, ao avançar a compreensão sobre a Formação
Executiva em design, como para as instituições, ao apoiar a
criação de programas mais alinhados com as exigências da
indústria e as transformações sociais emergentes.
Executive Education is a strategic bridge between academia, business and society, with the potential to develop technical and leadership skills and act as an agent of organisational change. However, gaps remain in cooperation between higher education institutions and businesses, particularly in the integration of executive programmes with professional practice, which is often limited by a lack of strategic vision. This research sought to answer the question of how contextual and social factors influence Executive Education in the Interactive Digital Systems Design domain and how these should be used in the strategic planning of curriculum design. To this end, a ten-year longitudinal case study was used, employing interviews, document analysis and participant observation, involving key academic and business stakeholders. The results identify structural barriers, success factors and relational dynamics that shape the effectiveness of these programmes. The main contribution is the proposal of a conceptual framework that systematises these influences and guides the development of educational strategies and postgraduate curricula in the field of Interactive Digital Systems Design. This framework offers value both to the academic community, by advancing understanding of Executive Education in design, and to institutions, by supporting the creation of programmes more aligned with industry demands and emerging social transformations.
Executive Education is a strategic bridge between academia, business and society, with the potential to develop technical and leadership skills and act as an agent of organisational change. However, gaps remain in cooperation between higher education institutions and businesses, particularly in the integration of executive programmes with professional practice, which is often limited by a lack of strategic vision. This research sought to answer the question of how contextual and social factors influence Executive Education in the Interactive Digital Systems Design domain and how these should be used in the strategic planning of curriculum design. To this end, a ten-year longitudinal case study was used, employing interviews, document analysis and participant observation, involving key academic and business stakeholders. The results identify structural barriers, success factors and relational dynamics that shape the effectiveness of these programmes. The main contribution is the proposal of a conceptual framework that systematises these influences and guides the development of educational strategies and postgraduate curricula in the field of Interactive Digital Systems Design. This framework offers value both to the academic community, by advancing understanding of Executive Education in design, and to institutions, by supporting the creation of programmes more aligned with industry demands and emerging social transformations.
Descrição
Palavras-chave
Formação executiva Ensino do Design Design digital interativo Design de curricula Matriz de competências