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A Route Implementation Model for Military Tourism: Looking Back, Moving Forward

dc.contributor.authorSimões, J.
dc.date.accessioned2024-01-29T17:22:09Z
dc.date.available2024-01-29T17:22:09Z
dc.date.issued2023
dc.description.abstractMilitary tourism has been growing in Portugal in recent years with numerous initiatives to enhance and promote the country’s military and historical heritage. In the academic context, studies have emerged to consolidate the segment in the tourism activity. In this framework, INSIGNIA was born, a project aimed at monitoring, evaluating and optimizing the Military Tourism Route. The implementation of the route and the network-based strategies chosen to structure the supply have been monitored to register key insights gathered through this model of heritage asset intervention and tourism development. This paper proposes a reflective overview of the implementation and monitoring processes, a lookback at the work conducted. Firstly, proposes a reflection on the implementation process, tracing its genesis in response to the conjunctures of the structuring of tourism supply and the consolidation of the concept itself. It seeks to reflect on the specific choices and services developed during the implementation process. Based on this lookback, the authors then propose a replicable model to guide these implementation processes. Using the monitoring experience of this study as a reference point, the model suggests possible metrics, as well as proposals for the collection and analysis of data relevant to its wider application.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.doi10.3390/heritage6100352pt_PT
dc.identifier.urihttp://hdl.handle.net/10400.26/49434
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.subjectcultural assetspt_PT
dc.subjectenhancementpt_PT
dc.subjectmilitary historypt_PT
dc.subjectmarket segmentationpt_PT
dc.subjectmarket segmentationpt_PT
dc.subjectmonitoringpt_PT
dc.titleA Route Implementation Model for Military Tourism: Looking Back, Moving Forwardpt_PT
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage6761pt_PT
oaire.citation.issue10pt_PT
oaire.citation.startPage6745pt_PT
oaire.citation.titleHeritagept_PT
oaire.citation.volume6pt_PT
person.familyNameSimoes
person.givenNameJoao
person.identifier.ciencia-id2D19-0B15-0FC1
person.identifier.orcid0000-0003-3923-5555
rcaap.rightsopenAccesspt_PT
rcaap.typearticlept_PT
relation.isAuthorOfPublicationbf743391-65ea-40db-8bb2-17d8b9df9bfe
relation.isAuthorOfPublication.latestForDiscoverybf743391-65ea-40db-8bb2-17d8b9df9bfe

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