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How web 2.0 helps crowdfunding

2016-05-05Dissertação de mestrado Acesso aberto
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datacite.subject.fosGestãopt_PT
datacite.subject.fosGestão de PMEpt_PT
dc.contributor.advisorMourato, Joaquim
dc.contributor.authorMourisco, Pedro Miguel Matos Pinheiro Dias
dc.date.accessioned2016-05-18T14:01:14Z
dc.date.available2016-05-18T14:01:14Z
dc.date.issued2016-05-05
dc.description.abstractThis study establishes a bridge between Web 2.0 and Crowdfunding. It shows that there is a relation between creation of content and the money collected, using a dataset of campaigns from the Kickstarter platform. Besides this, the study explores the comprehension of the society to these matters. A survey was made in a Higher Education Institution to evaluate if there is an awareness of the society to matters such as crowdfunding and Web 2.0. The study started with a literature review that sustains this theory followed by the creation of two case studies. One case study made a model that explained relation between Web 2.0 and a crowdfunding campaigns and another study that studies the awareness of the society to matters such as crowdfunding and Web 2.0. Interesting conclusions were found, showing that these subjects are still giving the first baby steps and there is relation between some creations of contents, through Web 2.0, and the money collected in a crowdfunding campaign.pt_PT
dc.identifier.tid201147718pt_PT
dc.identifier.urihttp://hdl.handle.net/10400.26/13619
dc.language.isoengpt_PT
dc.titleHow web 2.0 helps crowdfundingpt_PT
dc.typemaster thesis
dspace.entity.typePublication
rcaap.rightsopenAccesspt_PT
rcaap.typemasterThesispt_PT
thesis.degree.grantorInstituto Politécnico de Portalegre
thesis.degree.nameProjecto de Mestrado em Gestão de PMEpt_PT

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