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Marketing experiencial

2015-12Master thesis Open access
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dc.contributor.advisorCosta, João Pedro Dias Fontes da
dc.contributor.authorMendes, Inês de Oliveira
dc.date.accessioned2017-01-20T12:20:12Z
dc.date.available2017-01-20T12:20:12Z
dc.date.issued2015-12
dc.identifier201428865
dc.identifier.tid17633
dc.identifier.urihttp://hdl.handle.net/10400.26/17633
dc.language.isoporpt_PT
dc.subjectMarketing experiencialpt_PT
dc.subjectValores experenciaispt_PT
dc.subjectSatisfaçãopt_PT
dc.subjectComprometimentopt_PT
dc.subjectLealdadept_PT
dc.titleMarketing experiencialpt_PT
dc.title.alternativea lealdade do consumidor em cadeias de fast foodpt_PT
dc.typemaster thesis
dspace.entity.typePublication
rcaap.rightsopenAccesspt_PT
rcaap.typemasterThesispt_PT
thesis.degree.nameMestrado em Marketing e Comunicaçãopt_PT

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