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Factores de sucesso e sobrevivência no sector das tecnologias de informação e comunicação: análise dos factores que em Portugal mais influência exercem sobre as empresas do sector e podem determinar o seu sucesso e sobrevivência
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Abstract(s)
Este trabalho está subordinado aos temas do sucesso e da sobrevivência nas empresas portuguesas – mormente PME – do sector de tecnologias de informação e comunicação (TIC), e disserta sobre os seus factores mais relevantes. Os empreendimentos de alta tecnologia são vistos como elementos essenciais da economia e, portanto, da recuperação e desenvolvimento económico, facto relevante quando Portugal procura aumentar a sua competitividade absoluta e relativa, num continente europeu onde é um país periférico e, actualmente, expoente de uma crise económica e financeira, generalizada e profunda. Porém, as indústrias de TIC são caracterizadas por altos níveis de mudança e turbulência, que se traduzem em desafios e risco. Consequentemente, um estudo empírico que se baseie na experiência de sucesso e sobrevivência de tais empresas e verse sobre os factores que os fomentam, ou comprometem, pode ser valioso. O nosso modelo é sustentado pela literatura aplicável, quando propõe que são três, os grupos principais de factores – recursos; meio ambiente; e estratégia – que determinam o sucesso e a sobrevivência destas entidades e é alimentado, na sua validação, por uma amostra heterogénea e representativa da população, inquirida para esse efeito. Aplicada a técnica de análise multivariada de dados (análise dos componentes principais) ao questionário, os resultados foram globalmente consistentes e avalizaram as hipóteses ficcionadas, ou seja, efectivamente, o sucesso e a sobrevivência no sector de TIC é determinado por uma multiplicidade de factores, agrupados pela sua natureza em três conjuntos principais: recursos mobilizados; envolvente externa; e estratégia organizacional delineada e implementada. Embora o modelo se direcione a um sector específico e se aplique a empresas a actuar em Portugal, muitos dos seus aspectos podem ser replicáveis a outras realidades e contextos. Por conseguinte, o estudo tem potencial para uma ampla aplicabilidade.
This work is subordinated to the themes of success and survival in Portuguese firms – especially SMEs – in the sector of information and communication technologies (ICT), and disserts about its most relevant factors. The high-tech ventures are seen as key elements of the modern economy and therefore, for recovery and economic development, relevant facts, when Portugal is seeking to increase its relative and absolute competitiveness, in a european continent where it is a peripheral country and currently, the exponent for a widespread and profound economic and financial crisis. However, the ICT industries are characterized by high levels of change and turbulence, which results into challenges and risk. Consequently, an empirical study that is based on the experience of success and survival of such companies, and verse about the factors that promote or compromise them, can be valuable. Our model is sustained by related literature, when proposing that three main groups of factors – resources, environment, and strategy – determine the success and survival of these organizations and is fed in its validation by a heterogeneous and representative sample of the population surveyed for this purpose. Applied the technique of multivariate data analysis (principal component analysis) to the questionnaire, the results were generally consistent and endorsed the fictional hypothesis, that is, in fact, the success and survival in the ICT sector is determined by multiple factors, grouped by their nature in three main clusters: resources mobilized; external environment; and outlined and implemented corporate strategy. Although the model is geared to a specific sector and applies to companies operating in Portugal, many of its aspects may be replicable to other settings and contexts. Therefore, the study has potential for a wide applicability.
This work is subordinated to the themes of success and survival in Portuguese firms – especially SMEs – in the sector of information and communication technologies (ICT), and disserts about its most relevant factors. The high-tech ventures are seen as key elements of the modern economy and therefore, for recovery and economic development, relevant facts, when Portugal is seeking to increase its relative and absolute competitiveness, in a european continent where it is a peripheral country and currently, the exponent for a widespread and profound economic and financial crisis. However, the ICT industries are characterized by high levels of change and turbulence, which results into challenges and risk. Consequently, an empirical study that is based on the experience of success and survival of such companies, and verse about the factors that promote or compromise them, can be valuable. Our model is sustained by related literature, when proposing that three main groups of factors – resources, environment, and strategy – determine the success and survival of these organizations and is fed in its validation by a heterogeneous and representative sample of the population surveyed for this purpose. Applied the technique of multivariate data analysis (principal component analysis) to the questionnaire, the results were generally consistent and endorsed the fictional hypothesis, that is, in fact, the success and survival in the ICT sector is determined by multiple factors, grouped by their nature in three main clusters: resources mobilized; external environment; and outlined and implemented corporate strategy. Although the model is geared to a specific sector and applies to companies operating in Portugal, many of its aspects may be replicable to other settings and contexts. Therefore, the study has potential for a wide applicability.
Description
Dissertação de Mestrado em Ciências Empresariais – Gestão de PME
Keywords
Micro, pequenas e médias empresas Empreendedorismo Tecnologias de informação e comunicação Factores de sucesso Sobrevivência empresarial Small and medium sized enterprises Entrepreneurship Information and communication technologies Success factors Business survival
Citation
Publisher
Escola Superior de Ciências Empresariais