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Publication
Mulheres designers portuguesas e as Primeiras Exposições de Design Português, 1971-1973
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Abstract(s)
A afirmação de mulheres numa atividade profissional como o design - disciplina ainda em processo de institucionalização nos anos de 1960-70 -, teve a sua expressão seminal na 1ª exposição de design português realizada no ano de 1971, caminhando em paralelo com a aceitação do design como área. A exposição confirmou um processo associado ao INII – Instituto Nacional de Investigação Industrial -, com o intuito de mostrar às fábricas o potencial do design e estabelecer um ambiente de cocriação entre ambos. Dar a ver ao público o design como área foi também um objetivo cumprido, graças ao razoável sucesso da mostra e, passados dois anos, realizou-se a 2ª exposição de design português. O intuito era realizar uma nova exposição a cada dois anos, conquanto tal não tenha ocorrido em virtude dos tempos de mudança trazidos pelo 25 de Abril de 1974.
Tendo em consideração que o estudo e o mapeamento dos projetos desenvolvidos por mulheres designers nestas exposições de 1971 e 1973 ainda não foi elaborado de uma forma sistemática, esta Tese pretende contribuir para retirar da sombra os nomes e os trabalhos destas profissionais, dando continuidade aos estudos iniciados pelo projeto europeu MoMoWo: Women’s Creativity since the Modern Movement (2014-2018).
Após a análise dos contributos de referência legados por mulheres pioneiras do design portuguesas e estrangeiras, procedeu-se ao elenco das mulheres designers que integraram as exposições de 1971 e de 1973, bem como ao levantamento e análise dos produtos que estas profissionais apresentaram. A completar o trabalho de investigação teórica, publicam-se três entrevistas que se realizaram a três designers que estiveram presentes nas exposições, sendo que uma das entrevistadas foi também uma das colaboradoras na execução das duas mostras.
The statement of women in a professional activity such as design - a discipline still in the process of institutionalization in the years 1960- 70 - had its seminal expression in the first Portuguese design exhibition held in 1971, going in parallel with the acceptance of design as a field. The exhibition confirmed a process associated with the INII - National Institute of Industrial Research - to show factories the potential of design and establish a co-creation environment between them. Bringing design to the public was also a goal, thanks to the fair success of the show and, after two years, the 2nd portuguese design exhibition was held. The goal was to hold a new exhibition every two years, although this didn’t went through due to the changing times brought by April 25, 1974. Considering that the study and mapping of the projects developed by women designers in these exhibitions of 1971 and 1973 has not yet been systematically elaborated, this thesis intends to contribute to remove from the shadow the names and works of these professionals, continuing the studies started by the European MoMoWo project: Women's Creativity since the Modern Movement (2014-2018). After analyzing the reference contributions made by pioneer women from Portuguese and foreign design, the women designers who were part of the 1971 and 1973 exhibitions were selected, as well as theassessment and analysis of the products presented by these professionals. In addition to the theoretical research work, three interviews were conducted with three designers who were present at the exhibitions, and one of the interviewees was also one of the collaborators in the execution of the two exhibitions.
The statement of women in a professional activity such as design - a discipline still in the process of institutionalization in the years 1960- 70 - had its seminal expression in the first Portuguese design exhibition held in 1971, going in parallel with the acceptance of design as a field. The exhibition confirmed a process associated with the INII - National Institute of Industrial Research - to show factories the potential of design and establish a co-creation environment between them. Bringing design to the public was also a goal, thanks to the fair success of the show and, after two years, the 2nd portuguese design exhibition was held. The goal was to hold a new exhibition every two years, although this didn’t went through due to the changing times brought by April 25, 1974. Considering that the study and mapping of the projects developed by women designers in these exhibitions of 1971 and 1973 has not yet been systematically elaborated, this thesis intends to contribute to remove from the shadow the names and works of these professionals, continuing the studies started by the European MoMoWo project: Women's Creativity since the Modern Movement (2014-2018). After analyzing the reference contributions made by pioneer women from Portuguese and foreign design, the women designers who were part of the 1971 and 1973 exhibitions were selected, as well as theassessment and analysis of the products presented by these professionals. In addition to the theoretical research work, three interviews were conducted with three designers who were present at the exhibitions, and one of the interviewees was also one of the collaborators in the execution of the two exhibitions.
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Keywords
Design em Portugal Design de produto Estudos de género História do design Movimento moderno