IPT - Techn&Art - Artigos em Conferências
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Browsing IPT - Techn&Art - Artigos em Conferências by Author "Chasqueira, Ânia"
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- Creative tourism, cultural heritage and entrepreneurship: the project MICULTURAPublication . Chasqueira, Ânia; Pereira Triães, Ricardo; Lopes, EuniceThe sustained growth of tourism in Portugal, particularly in the Central region of the country, motivated the establishment of a project dedicated to the artistic production, as a way of appreciating endogenous resources and the cultural heritage. MICULTURA is the denomination of a business project that arises in response to the growing demand for creative tourism, based on experiences inspired by the cultural and historical identity of the region. The development of the project MICULTURA had as its starting point the carried out survey on motivating tourists in the acquisition moment of souvenirs during the visit to a certain patrimonial resource. There was a lack of supply of differentiated goods on these same Another relevant project was also responding to the search of genuine and close experiences of the visited places, through the traditional techniques of artistic production, also valuing the endogenous resources and the tourist attraction of the region. Despite of being recent, this project has been designed in the region through the establishment of differentiating products before the traditional attraction, as well as the partnerships' establishment aimed at promoting tourism development in the Central region, as well as interacting with other audiences, namely the school and the senior audience.
- The power of creativity in nurturing sustainable developmentPublication . Triães, Ricardo; Nogueira, Andreia; Chasqueira, ÂniaThis paper explores the perspective that, in working towards a truly sustainable preservation of the past, conservators need to engage with uncomfortable changes to allow the intentional and deliberate introduction of artistic creativity into conservation. It aims to set out certain examples of creative practices that are nurturing sustainability within conservation and that provide the evidence and justification for launching creative conservation within conservation theory and ethics to create a new conservation ecology. This new approach correspondingly reflects recent theoretical developments within the broader field of heritage studies. However, conservation professionals tend to be conservative and are reticent to allow artistic creativity to guide their conservation activities in an explicit and intentional manner.