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Abstract(s)
A internet tornou-se numa ferramenta com um elevado grau de relevância quer para a sociedade quer para o jornalismo. Por consequência os media seguiram a tendência e usufruíram das potencialidades da web com o objetivo de produzir e difundir informação procurando, em simultâneo, chegar a um público mais abrangente e inserido por completo nas redes sociais. Este tema tem vindo a ganhar alguma popularidade no que respeita ao jornalismo online.
Assim, esta dissertação passa pelo estudo da presença dos media desportivos nas redes sociais e tem como principal objetivo investigar, através de uma análise de conteúdo, a forma como três meios, nomeadamente o Record, A Bola e a Bancada usam três redes sociais, sendo elas o facebook, o instagram e o twitter na reprodução e difusão da informação alusiva à participação de Portugal no Campeonato do Mundo de 2018.
Conclui-se, portanto, que as redes sociais têm um papel cada vez mais importante na reprodução e divulgação de conteúdos jornalísticos, ainda que apresente alguns desafios para o jornalismo online.
The internet has become a toll with a high grade of relevance for both the general society and jornalism. As such, the media as folowed the trend and made the most out of all the potencial the web has to offer with the aim of producing and difusing information, searching at the same time, to reach a wider public, submerged completly on the social media. This topic has gained some popularity with regard to online journalism. Thus, this dissertation involves the study of the presence of sports media in social networks and its main objective is to investigate, through a content analysis, the way in which three media, namely Record, A Bola and Bancada use three social networks, being they are facebook, instagram and twitter in the reproduction and diffusion of the information referring to the participation of Portugal in the 2018 World Cup. It is concluded, therefore, that social networks play an increasingly important role in the reproduction and dissemination of journalistic content, even though it presents some challenges for online journalism.
The internet has become a toll with a high grade of relevance for both the general society and jornalism. As such, the media as folowed the trend and made the most out of all the potencial the web has to offer with the aim of producing and difusing information, searching at the same time, to reach a wider public, submerged completly on the social media. This topic has gained some popularity with regard to online journalism. Thus, this dissertation involves the study of the presence of sports media in social networks and its main objective is to investigate, through a content analysis, the way in which three media, namely Record, A Bola and Bancada use three social networks, being they are facebook, instagram and twitter in the reproduction and diffusion of the information referring to the participation of Portugal in the 2018 World Cup. It is concluded, therefore, that social networks play an increasingly important role in the reproduction and dissemination of journalistic content, even though it presents some challenges for online journalism.
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Keywords
jornalismo online media nacionais redes sociais desporto online journalism national media social networks sports