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Estudo da relação entre o E-commerce e o PIB em Portugal
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| 3.39 MB | Adobe PDF |
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Abstract(s)
O comércio online, igualmente conhecido como e-commerce, constitui um tipo de comércio
que visa a realização de toda a cadeia de valor dos processos de negócios, num ambiente eletrónico,
mediante a aplicação das Tecnologias de Informação e Comunicação (TIC).
É uma forma de negócio do século XXI, que apresenta diversas vantagens, como também
algumas barreiras. Apesar da sua disponibilidade permanente, a diversidade de serviços que as
plataformas eletrónicas oferecem e o seu alcance geográfico quase ilimitado, o e-commerce
enfrenta certos riscos que se relacionam sobretudo com o sentimento de insegurança e a falta de
confiança, por parte dos consumidores.
No entanto, o número de adeptos desta nova forma de realização de negócio tem vindo a
crescer, notando-se claramente uma relação entre a presença do e-commerce e o nível da
prosperidade económica de um país. Diversos estudos foram realizados, em contextos geográficos
diferentes, e todos com um único propósito – provar que a presença do e-commerce tem uma
influência no nível de riqueza do país, representado sob a forma do PIB nacional. Todos os estudos
comprovam a hipótese em análise, afirmando que o comércio online relaciona-se com o PIB,
afetando-o positivamente, através da geração de novas formas de emprego, do aumento do volume
de vendas online e do aumento do consumo público e privado.
A nível nacional, esta investigação, demonstra que o volume de negócios online é positiva
e fortemente influenciado pelo número de empresas que dispõem de um site, como também pelo
número de famílias com ligação à internet.
De um modo geral, a presente investigação confirma a existência de uma relação positiva
e forte entre o e-commerce e o PIB, em Portugal, aplicando-se a um período temporal entre os anos
2000 e 2020.
Online commerce, also known as e-commerce, is a type of commerce that aims to carry out the entire value chain of business processes, in an electronic environment, through the application of Information and Communication Technologies (ICT). It is a 21st century form of business, which has many advantages, as well as some barriers. Despite its permanent availability, the diversity of services that electronic platforms offer and its almost unlimited geographical reach, electronic commerce faces certain risks that are related to the feeling of security and lack of confidence on the part of consumers. However, the number of supporters of this new form of doing business has been growing, with a clear connection between the presence of e-commerce and the level of economic prosperity of a country. Several studies have been carried out, in different geographical contexts, and all with a single purpose – to prove that the presence of e-commerce has an influence on the country's level of richness, represented in the form of the national GDP. All studies confirm the hypothesis under analysis, stating that online commerce is related to GDP, positively affecting it, through the generation of new forms of employment, the increase in the volume of online sales and the increase in private and public consumption. At national level, this research shows that the online turnover is positive and strongly influenced by the number of companies that have a website, as well as the number of families with internet connection. In general, this research confirms the existence of a positive and strong relationship between e-commerce and GDP in Portugal, applying to a time period between 2000 and 2020.
Online commerce, also known as e-commerce, is a type of commerce that aims to carry out the entire value chain of business processes, in an electronic environment, through the application of Information and Communication Technologies (ICT). It is a 21st century form of business, which has many advantages, as well as some barriers. Despite its permanent availability, the diversity of services that electronic platforms offer and its almost unlimited geographical reach, electronic commerce faces certain risks that are related to the feeling of security and lack of confidence on the part of consumers. However, the number of supporters of this new form of doing business has been growing, with a clear connection between the presence of e-commerce and the level of economic prosperity of a country. Several studies have been carried out, in different geographical contexts, and all with a single purpose – to prove that the presence of e-commerce has an influence on the country's level of richness, represented in the form of the national GDP. All studies confirm the hypothesis under analysis, stating that online commerce is related to GDP, positively affecting it, through the generation of new forms of employment, the increase in the volume of online sales and the increase in private and public consumption. At national level, this research shows that the online turnover is positive and strongly influenced by the number of companies that have a website, as well as the number of families with internet connection. In general, this research confirms the existence of a positive and strong relationship between e-commerce and GDP in Portugal, applying to a time period between 2000 and 2020.
Description
Keywords
E-commerce PIB Negócio online B2B B2C GDP Online business