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Customer Relationship Management (CRM) como ferramenta para a expansão da Magnifinance em Portugal
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| 1.02 MB | Adobe PDF |
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No interesse do tema escolhido pelo aluno, o CRM e a sua importância para a expansão da empresa Magnifinance, neste trabalho é abordado o estágio que o aluno desenvolveu na empresa Magnifinance, bem como as tarefas lá desenvolvidas e o estudo que teve ocasião de fazer sobre a utilização do CRM na Magfinance.
O presente documento é um relatório do estágio cumprido como requisito para a obtenção do grau de mestre em Marketing Digital e que finaliza a parte curricular do Mestrado.
In the context of the topic chosen by the student, the CRM and its importance for the expansion of the company Magnifinance, in this document it is approached the internship that the student developed in the company Magnifinance, as well as the tasks developed there and the study that he has conducted about the use of CRM in the company. This document is a report of the internship completed as a requirement to obtain a master's degree in Digital Marketing and that ends the curricular part of the Master.
In the context of the topic chosen by the student, the CRM and its importance for the expansion of the company Magnifinance, in this document it is approached the internship that the student developed in the company Magnifinance, as well as the tasks developed there and the study that he has conducted about the use of CRM in the company. This document is a report of the internship completed as a requirement to obtain a master's degree in Digital Marketing and that ends the curricular part of the Master.
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Relatório de Estágio Customer Relationship Management CRM