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Improving Urban Food Markets as a Local Sustainable Meeting Point

dc.contributor.authorXara-Brasil, Duarte
dc.contributor.authorPardal, Pedro
dc.contributor.authorCordeiro, João Pedro Pina
dc.contributor.authorCarvalho, Luísa Margarida Cagica
dc.date.accessioned2023-05-30T13:35:10Z
dc.date.available2023-05-30T13:35:10Z
dc.date.issued2023-05
dc.descriptionTrabalho apresentado em Conferência Internacional de Gestão, Turismo e Tecnologias de 2023 (ICMTT’23), 4-6 maio 2023, Bogotá, Colômbia.pt_PT
dc.description.abstractUrban food markets are considered as catalyzers of regional development and central places for promoting sustainability through the short cycles between the farm and the plate. This paper aims to identify mechanisms for improving the performance of an urban food market, con- sidering an extended internal and external analysis. This includes competitive pressure and op- portunities and their specific constraints on maximizing its relations with the region's inhabitants and simultaneously promoting the local economy and sustainable behaviors and policies in the community. This is a case study carried out using a qualitative approach with different key play- ers from one of the most important fish markets in the world – Mercado do Livramento in Setúbal (Portugal). The conclusions reinforce the need to preserve its authenticity, through the attraction, satisfaction, and improvement of loyalty rates of local customers, while also reaching a different public and increasing its regional, national, and international attractiveness. To a large extent, this action will involve investing in improving the value proposition of merchants and promoting exclusive experiences, focused on products and people, which is in line with the goals of sustain- able development.pt_PT
dc.description.versionN/Apt_PT
dc.identifier.urihttp://hdl.handle.net/10400.26/44955
dc.language.isoengpt_PT
dc.subjectUrban Food Marketspt_PT
dc.subjectSustainabilitypt_PT
dc.subjectMarketingpt_PT
dc.subjectLocal Productspt_PT
dc.subjectConsumer Behaviorpt_PT
dc.titleImproving Urban Food Markets as a Local Sustainable Meeting Pointpt_PT
dc.typeconference object
dspace.entity.typePublication
person.familyNameXara-Brasil
person.familyNameCoelho P B Pardal
person.familyNameCordeiro
person.familyNameCagica Carvalho
person.givenNameDuarte
person.givenNamePedro Nuno
person.givenNameJoão Pedro
person.givenNameLuísa Margarida
person.identifier2352097
person.identifierK-3459-2014
person.identifier.ciencia-id0D1C-374C-76AC
person.identifier.ciencia-id0516-9226-772A
person.identifier.ciencia-id1619-4140-951C
person.identifier.ciencia-idBD1F-D0BF-F78C
person.identifier.orcid0000-0002-0918-0373
person.identifier.orcid0000-0003-3187-3472
person.identifier.orcid0000-0002-0831-7892
person.identifier.orcid0000-0002-9804-7813
person.identifier.scopus-author-id58123728900
person.identifier.scopus-author-id35213079100
rcaap.rightsopenAccesspt_PT
rcaap.typeconferenceObjectpt_PT
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relation.isAuthorOfPublication0247469f-c5d1-458b-8825-b7bfa64d8024
relation.isAuthorOfPublication.latestForDiscovery1f98c4e5-2de0-4da1-a203-18149ae4a506

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