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Publication
A influência do Marketing no mundo empresarial: o caso da Dice
| Name: | Description: | Size: | Format: | |
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| 1.48 MB | Adobe PDF |
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Abstract(s)
Neste estudo de caso, a análise da Dice visa compreender a relevância do Marketing Digital no contexto de negócios empresariais. A Dice, uma agência especializada em Marketing, dedica-se a auxiliar outras empresas nesse campo. Este estudo envolveu uma avaliação abrangente do estado atual da agência, incluindo o seu propósito e as práticas que emprega. O objetivo central foi observar uma conexão entre as estratégias de Marketing Digital e a missão da empresa. Após vários meses de pesquisa e trabalho desenvolvido na empresa aliados a uma análise ao funcionamento interno da Dice, pude identificar padrões e tendências emergentes no mundo do Marketing Digital. Estas descobertas foram fundamentais para obter conclusões valiosas sobre a forma como o Marketing Digital impacta diretamente o propósito e os objetivos da Dice. Este estudo revelou não apenas a importância crucial do Marketing Digital, mas também as maneiras inovadoras e eficazes que a Dice utiliza essa estratégia para beneficiar os seus clientes. Através dessa análise profunda, fui capaz de entender a dinâmica entre tecnologia digital e o sucesso empresarial, fornecendo insights valiosos para empresas que desejam triunfar no mundo digital. As conclusões obtidas neste estudo são essências para orientar futuras estratégias de Marketing Digital, não apenas na Dice, bem como em todas as organizações que procuram aprimorar a sua presença online e alcançar um maior impacto nos negócios.
In this case study, Dice’s ana l ysis aims to understand the relevance of Digital Marketing in the context of corporate business. Dice, an agency specialized in Marketing, is dedicated to assisting other companies in this field. This study involved a comprehensive evaluation of the agency ’s current state, including its purpose and practices . The central objective was to observe a connection between Digital Marketing strategies and the company’s mission. After several months of research and work conducted within the company, coupled with an analysis of Dice’s internal operations, I was able to identify patterns and emerging trends in the world of Digital Marketing. These findings were crucial in drawing valuable conclusions about how Digital Marketing directly impacts Dice’s purpose and obje ctives. This study revealed not only the crucial importance of Digital Marketing but also the innovate and effective ways in which Dice utilizes these strategies do benefit its clients. Through this in depth analysis, I was able to understand the dynamics between digital technology and business success, providing valuable insights for companies aiming to thrive in the digital world. The conclusions drawn in this study are essential to guide future Digital Marketing strategies, not only for Dice but also for other organizations seeking to enhance their online presence and achieve a greater impact on their businesses.
In this case study, Dice’s ana l ysis aims to understand the relevance of Digital Marketing in the context of corporate business. Dice, an agency specialized in Marketing, is dedicated to assisting other companies in this field. This study involved a comprehensive evaluation of the agency ’s current state, including its purpose and practices . The central objective was to observe a connection between Digital Marketing strategies and the company’s mission. After several months of research and work conducted within the company, coupled with an analysis of Dice’s internal operations, I was able to identify patterns and emerging trends in the world of Digital Marketing. These findings were crucial in drawing valuable conclusions about how Digital Marketing directly impacts Dice’s purpose and obje ctives. This study revealed not only the crucial importance of Digital Marketing but also the innovate and effective ways in which Dice utilizes these strategies do benefit its clients. Through this in depth analysis, I was able to understand the dynamics between digital technology and business success, providing valuable insights for companies aiming to thrive in the digital world. The conclusions drawn in this study are essential to guide future Digital Marketing strategies, not only for Dice but also for other organizations seeking to enhance their online presence and achieve a greater impact on their businesses.
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Keywords
Marketing B2B Marketing de conteúdos Marketing Digital Redes Sociais