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Publication
A presença online das autarquias do Alentejo. A Câmara Municipal de Évora
| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 2.04 MB | Adobe PDF |
Advisor(s)
Abstract(s)
Num mundo que está em constante mudança, no que diz respeito à comunicação, é necessário conseguir acompanhá-la. No meio de todas estas mudanças, surgiram as redes sociais e com estas diversas alterações na vida quotidiana de grande parte da população.
Este relatório de estágio explora a utilização das redes sociais online pelas empresas, neste caso nas Câmaras Municipais.
É feito um estudo às Câmaras Municipais do Alentejo sobre a forma como utilizam as redes sociais, dando foco sobretudo a uma Câmara em particular, a Câmara Municipal de Évora.
O trabalho feito pelo Gabinete de Comunicação desta Câmara é aqui objeto de estudo, para que seja possível entender de que forma utiliza as redes sociais e os recursos do online que tem ao seu dispor atualmente e o impacto que tem na população.
In a world that is constantly changing in what communication is concerned, it’s vital to keep up with innovation. Social networks have disrupted the way people interact, causing dramatic impact in the daily lives of a huge part of the population. This internship report explores the usage of online social networks by companies, specifically in City Halls. It’s made a study of how City Halls in the region of Alentejo use social networks, focusing in particular in the City Hall of Évora. Its Communication Bureau is the focus of this study, aiming to understand how its usage of social networks and the online resources that are nowadays available is done and what impact it has in the population.
In a world that is constantly changing in what communication is concerned, it’s vital to keep up with innovation. Social networks have disrupted the way people interact, causing dramatic impact in the daily lives of a huge part of the population. This internship report explores the usage of online social networks by companies, specifically in City Halls. It’s made a study of how City Halls in the region of Alentejo use social networks, focusing in particular in the City Hall of Évora. Its Communication Bureau is the focus of this study, aiming to understand how its usage of social networks and the online resources that are nowadays available is done and what impact it has in the population.
Description
Keywords
Câmara Municipal de Évora gabinete de comunicação redes sociais online Alentejo autarquias comunicação city hall communication bureau online social networks autarchies communication