Percorrer por autor "Salgueiro, Dany Oliveira"
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- Exploring the intention to use the metaverse: a study of Fortnite through UTAUTPublication . Salgueiro, Dany Oliveira; Casaca, Joaquim António AurélioThe metaverse has become a big word specially since 2021 when Mark Zuckerberg present Meta, the new naming of Facebook that would connect people in novel ways, create communities and grow businesses, through the metaverse. Despite the enthusiasm, there are still a lot of unanswered questions about this topic. This study focusses on the factors influencing user intention to use the technology, using an adapted version of Unified Theory of Acceptance and Use of Technology (UTAUT) model. Fortnite stands out as a prominent example of a usable metaverse, offering unique insights into user interactions and acceptance within a virtual environment, benefiting from a large user base, which enriches the data of this empirical study. To address these questions, a survey was distributed across social media platforms and forums specialized in Fortnite, collecting responses from active users of the game. The study identifies the factors that drive users’ intention to use the metaverse within Fortnite. The results reflect the significant role of UTAUT constructs, with a particular emphasis on the addition of emotional and self-esteem factors, being considered pioneering for this integration. The findings highlight the significant role of UTAUT constructs, specifically performance expectancy (PE), social influence (SI), and effort expectancy (EE), enhanced by the addition of emotional and self-esteem factors. Facilitating conditions (FC) did not show a significant impact on the intention to use. These discoveries offer valuable insights on how to increase user engagement with the metaverse, highlighting that positive emotions and high self-esteem can catalyze the intention to use, while negative emotions may hinder this intention.