Percorrer por autor "Diaz, Maria Cecilia"
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- Photography beyond words: Color as emotional and semiotic language in visual culturePublication . Diaz, Maria Cecilia; Figueiredo, Filipe André Cordeiro deThis project investigates how color functions as an emotional and semiotic language within photography, exploring its capacity to communicate affect and meaning beyond verbal expression. It analyzes how visual culture integrates emotional states through chromatic elements, with particular attention to the symbolic, perceptual, and psychological dimensions of colors such as red, blue, yellow, green, and purple. The main objective is to understand how photography, particularly in the form of the photobook, can construct visual narratives where color serves as a central expressive agent. The research is grounded in a transdisciplinary theoretical framework, encompassing color theory, semiotics, psychology of color, and photographic studies. Methodologically, it follows a Research Through Design (RtD) approach, where practice and critical reflection are intertwined. As a result, a photobook titled Purple Is Where I Always Am was developed, using analog photography to evoke emotional resonance through a careful orchestration of color. While purple emerges as the emotional anchor, the dialogue between hues reveals the layered, symbolic, and sensorial language of color. This project reflects on color’s ability to serve as both symbol and sensation, proposing photography as a universal language of emotion and experience. The thesis contributes to contemporary discussions on image making, perception, and the poetic potential of color in visual storytelling. More broadly, it reflects on photography as a nonverbal language and color as a visual signifier capable of evoking emotional and cultural meaning. By exploring color as a form of affective and symbolic communication, the project reinforces photography as a universal language within visual culture, one that transcends words to speak directly to perception, memory, and emotion.